About

The Collision of PR & Advertising

The SHOOT Publicity Wire (SPW) provides motion picture PR, marketing professionals, companies, talent and entrepreneurs a powerful, sophisticated yet economical, tool to communicate your story directly to hard-to-reach, influential, motion-picture industry decision-makers in filmmaking, television, commercials, web multimedia industries. Learn more

Direct To Marketplace Distribution

Reach the entertainment & advertising industries motion picture segments’ movers and shakers from Hollywood to Bollywood and from Madison Avenue to Cannes and beyond.

SHOOTonline

Media Alerts

SHOOT Dailies

Brand New(s)

SHOOT >e.dition

SHOOT Screenwork

SEO & SOCIAL & MOBILE

SHOOT Magazine

SPW guarantees direct access for your publicity release, using digital feeds, scripts, and opt-in ePubs, to connect with a highly targeted, powerful, hard-to-reach, global marketplace comprised of the decision-makers in the movie, TV, and commercial industries primarily in the United States & North America but also in key markets in South America, Europe, Africa, Asia, Australia, and the Middle East. Learn more

Judge Us By The Company We Keep

Some of the copyright owners of the over 14,000 publicity releases published, distributed, and managed by SPW from `The Industry Database of Record' SHOOTonline.com

PR Firms

On The Wire Now

News & video publicity releases just published @ SPW

Visit SPW Homepage @ SHOOTonline to learn more & view over 14,000 releases for ideas and register to post your next publicity release.

SPW NEWS RELEASES

SPW VIDEO RELEASES

  • Old Spice’s “The Way Thick Hair Was”
    Director Edwin McGill has taken iconic American brand Old Spice back to the 70s in a new campaign for the brand’s hair Thickening System. Working with Portland agency Wieden + Kennedy, McGill teamed up with LA-based producer Tim Bathurst of ... read more
    Source: SPW SPW Video ReleasesPublished on 2020-02-19
  • Indeed “Nick”
    “Nick” may be his given name, but when he hits the ring as a professional wrestler, he becomes the “Outlandish Zicky Dice.” Nick struggled emotionally after losing his dad during his sophomore year of high school. His dad was a social worker, and his mom a teacher. Through Indeed, he ... read more
    Source: SPW SPW Video ReleasesPublished on 2020-02-17
  • Duck Tape Man “Roof”
    Just as Brad Pitt romanticized the image of fixing an antenna in Once Upon a Time in Hollywood, Duck Brand creates a new aura around being on the “Roof.” In this spot cut by Angie Dominguez of Union Editorial Austin, Duck Tape Man trades tips and trivia with a dude ... read more
    Source: SPW SPW Video ReleasesPublished on 2020-02-17
  • Indeed “Dig Deep”
    “Dig Deep” tells the story of an American water specialist who has been working globally in South Sudan in Cameroon assisting communities beset by poor water conditions. To his surprise, he finds additional fulfillment at home through Indeed, when he is recruited to address similar concerns in ... read more
    Source: SPW SPW Video ReleasesPublished on 2020-02-17
  • “Below The Surface AR” – Resn and Sea Shepherd Teaser
    Resn and Sea Shepherd Unveil Environmental Call-To-Action “Below the Surface AR.”  Digital design and experience studio Resn and environmental non-profit Sea Shepherd have joined forces to ... read more
    Source: SPW SPW Video ReleasesPublished on 2020-02-15

Services & Pricing

SPW News Release

$60.per release

PURCHASE NOW

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INCLUDES:
  • All SPW Distribution Channels
  • 7 Gallery Images (652x400px)
  • Headline Image (400 x 400)
  • 2 Video posts related to release
  • 5 Site Tags
  • 3 Public Contact Boxes (for client, media, etc)
  • Turnaround 3 hours or less
  • SPW Editor Review for quality assurance
  • SPW Revision Feature
  • Permalink & Alias URL (For SEO)
  • All social sharing & SPW full or abstract embed features
  • Public for 2 years; Members Only Forever
  • Impressions, Clicks, CTR analytics reporting

Interview Release

$195.per release

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INCLUDES:
  • 10 Questions & Answers
  • Overview & "About" description
  • Contact Information
  • Suggested questions provided by SPW but not required
  • If recorded, transcription service provided (additional fee)
  • SPW Editor review for style and function.
  • All SPW Distribution Channels
  • 7 Gallery Images (652x400px)
  • headshot Image (400 x 400)
  • 2 Backgrounder Video posts related to release
  • SPW Revision Feature
  • Official SPW PDF for unlimited digital media kit promotional use
  • Permalink & Alias URL (For SEO)
  • All social sharing & SPW full or abstract embed features
  • Public for minimum 2 years; Members Only Forever
  • Impressions, Clicks, CTR analytics reporting

Valet Posting

$45.per release

PURCHASE NOW

(Login required | Register)
INCLUDES:
  • Set up registered member account
  • Receive release, images, video via email or other digital means.
  • Accepted release formats: doc, pdf, txt
  • PSD photos for best pro appearance and web readiness
  • Compile video file(s) for web readiness
  • Post provided release and images, and video (if any)
  • Insert embedded videos, iFrames, legal symbols, URLs (to open in new tabs), emails, etc.
  • Turnaround 3 hours or less
  • Review & Revision Before Publish
  • SPW Editor Review for quality assurance
  • SPW Revision Feature

SPW Video Release

$20.per release

PURCHASE NOW

(Login required | Register)
INCLUDES:
  • All SPW Distribution Channels
  • 1 Thumbnail (500x400px)
  • 1000 character Description
  • Credits List (required)
  • YouTube, Vimeo, or MPEG video file upload acceptable (free conversion to MPEG included)
  • SPW Editor Review for quality assurance
  • SPW Revision Feature
  • Permalink & Alias URL (For SEO)
  • All social sharing & SPW full or abstract embed features
  • Public for minimum 2+ years; Members Only Forever
  • Impressions, Clicks, CTR analytics reporting

SPW Management

Gerald J. Giannone SPW Founder & Managing Editor
Roberta Griefer SPW Partner & SHOOT Publisher

SPW Publishing Skills

Professionally proficient skills in all areas of digital publishing, of motion picture related content, including text, images, and video.

Copy Editing

Database | Servers

Photoshop

InDesign | Illustrator

SEO

Email

HTML5

Video