About

The Collision of PR & Advertising

The SHOOT Publicity Wire (SPW) provides motion picture PR, marketing professionals, companies, talent and entrepreneurs a powerful, sophisticated yet economical, tool to communicate your story directly to hard-to-reach, influential, motion-picture industry decision-makers in filmmaking, television, commercials, web multimedia industries. Learn more

Overview

Distribution

Companies

Services

Direct To Marketplace Distribution

Reach the entertainment & advertising industries motion picture segments’ movers and shakers from Hollywood to Bollywood and from Madison Avenue to Cannes and beyond.

SHOOTonline

Media Alerts

SHOOT Dailies

Brand New(s)

SHOOT >e.dition

SHOOT Screenwork

SEO & SOCIAL & MOBILE

SHOOT Magazine

SPW guarantees direct access for your publicity release, using digital feeds, scripts, and opt-in ePubs, to connect with a highly targeted, powerful, hard-to-reach, global marketplace comprised of the decision-makers in the movie, TV, and commercial industries primarily in the United States & North America but also in key markets in South America, Europe, Africa, Asia, Australia, and the Middle East. Learn more

Judge Us By The Company We Keep

Some of the copyright owners of the over 14,000 publicity releases published, distributed, and managed by SPW from `The Industry Database of Record' SHOOTonline.com

PR Firms

On The Wire Now

News & video publicity releases just published @ SPW

Visit SPW Homepage @ SHOOTonline to learn more & view over 14,000 releases for ideas and register to post your next publicity release.

SPW NEWS RELEASES

  • Stephen Arnold Music Ignites The 2025 MLS Cup Final with Bold Sonic Branding
    Stephen Arnold Music (SAM), The World Leader in Sonic Branding®, provided dynamic sonic branding and music production for the 2025 MLS Cup Final won by Inter Miami CF in a historic clash with Vancouver Whitecaps FC. The championship match was played on Saturday, December 6, at Chase Stadium in Fort ... read more
    Source: SPW SPW ReleasesPublished on 2025-12-10
  • Top Global Storytellers Join NYF TV & Film Awards 2026 Grand Jury
    The  New York Festivals® Television & Film Awards announced its 2026 Grand Jury, bringing together more than 100 top industry leaders from around the world to evaluate this year’s most innovative TV and film projects Each year, NYF’s TV & Film Awards recruits internationally celebrated documentary filmmakers, directors, journalists, executive ... read more
    Source: SPW SPW ReleasesPublished on 2025-12-08
  • Leading West Coast Rep Firm Unveils One of Ones, Expands Team and Talent Offering
    With decades of experience working across multiple facets of filmmaking and talent management, Ezra Burke has arrived at one universal truth: it’s human creativity that makes a film unforgettable. And as a pledge to the entire community of filmmakers everywhere, West Coast Rep firm Content Chemics becomes One of Ones. ... read more
    Source: SPW SPW ReleasesPublished on 2025-12-08
  • DWA Presents Ultimate Events, December 2025 Edition (Hybrid Special)
    This year is almost history, but great things are still to come, as you’ll see in 2025’s final Ultimate Events edition. I hope you’re ready, willing, and able to celebrate what’s shaping up. Focused on sharpening skills for the new year ahead? Astute organizers are preparing to stage spectacular events ... read more
    Source: SPW SPW ReleasesPublished on 2025-11-26

SPW VIDEO RELEASES

  • Test title
    Tecovas’ latest brand spot, “True West,” is a fever dream seen through the eyes of a young kid peering out the window of a train. As he watches the shifting landscapes, characters, and passions of the West roll by, our young hero imagines himself in it. It reminds us that ... read more
    Source: SPW SPW Video ReleasesPublished on 2025-06-03
  • Final Trailer | THE ACCOUNTANT 2 Starring Ben Affleck & Jon Bernthal
    Christian Wolff (Ben Affleck) has a talent for solving complex problems. When an old acquaintance is murdered, leaving behind a cryptic message to “find the accountant,” Wolff is compelled to solve the case. Realizing more extreme measures are necessary, Wolff recruits his estranged and highly lethal brother, Brax (Jon Bernthal), ... read more
    Source: SPW SPW Video ReleasesPublished on 2025-04-21
  • Toyota Gears Up for Car Season with Campaign Directed By Open Swim’s Marc André Debryune
    Director Marc André Debruyne and Toyota teamed up to unveil “Olympic Drive.” The campaign features two spots showcasing Canadian Paralympic Sprinter Marissa Papaconstantinou and 2024 Summer Olympic Gold Medalist in Breaking, Phil Wizard. “We’re appoaching Fall model launches, so we wanted to celebrate our favorite, recent auto brand work,” says ... read more
    Source: SPW SPW Video ReleasesPublished on 2025-03-12
  • Don’t Go There on an Airplane! Explore, Director Jeremy Pinckert, and Go RVing Release “Airplane Problems” Digital Commercial Production
    Explore, director Jeremy Pinckert and Go RVing did not need to go far to gain inspiration for their latest commercial production. “Airplane Problems” was initially conceived as an audio-only campaign, but Go RVing’s SVP/CMO Karen Redfern asked Explore to adapt the script into a new, live-action commercial. Explore used their ... read more
    Source: SPW SPW Video ReleasesPublished on 2025-03-05

Services & Pricing

SPW News Release

$60.per release

PURCHASE NOW

(Login required | Register)
INCLUDES:
  • All SPW Distribution Channels
  • 7 Gallery Images (652x400px)
  • Headline Image (400 x 400)
  • 2 Video posts related to release
  • 5 Site Tags
  • 3 Public Contact Boxes (for client, media, etc)
  • Turnaround 3 hours or less
  • SPW Editor Review for quality assurance
  • SPW Revision Feature
  • Permalink & Alias URL (For SEO)
  • All social sharing & SPW full or abstract embed features
  • Public for 2 years; Members Only Forever
  • Impressions, Clicks, CTR analytics reporting

Interview Release

$195.per release

PURCHASE NOW

(Login required | Register)
INCLUDES:
  • 10 Questions & Answers
  • Overview & "About" description
  • Contact Information
  • Suggested questions provided by SPW but not required
  • If recorded, transcription service provided (additional fee)
  • SPW Editor review for style and function.
  • All SPW Distribution Channels
  • 7 Gallery Images (652x400px)
  • headshot Image (400 x 400)
  • 2 Backgrounder Video posts related to release
  • SPW Revision Feature
  • Official SPW PDF for unlimited digital media kit promotional use
  • Permalink & Alias URL (For SEO)
  • All social sharing & SPW full or abstract embed features
  • Public for minimum 2 years; Members Only Forever
  • Impressions, Clicks, CTR analytics reporting

Valet Posting

$45.per release

PURCHASE NOW

(Login required | Register)
INCLUDES:
  • Set up registered member account
  • Receive release, images, video via email or other digital means.
  • Accepted release formats: doc, pdf, txt
  • PSD photos for best pro appearance and web readiness
  • Compile video file(s) for web readiness
  • Post provided release and images, and video (if any)
  • Insert embedded videos, iFrames, legal symbols, URLs (to open in new tabs), emails, etc.
  • Turnaround 3 hours or less
  • Review & Revision Before Publish
  • SPW Editor Review for quality assurance
  • SPW Revision Feature

SPW Video Release

$20.per release

PURCHASE NOW

(Login required | Register)
INCLUDES:
  • All SPW Distribution Channels
  • 1 Thumbnail (500x400px)
  • 1000 character Description
  • Credits List (required)
  • YouTube, Vimeo, or MPEG video file upload acceptable (free conversion to MPEG included)
  • SPW Editor Review for quality assurance
  • SPW Revision Feature
  • Permalink & Alias URL (For SEO)
  • All social sharing & SPW full or abstract embed features
  • Public for minimum 2+ years; Members Only Forever
  • Impressions, Clicks, CTR analytics reporting

SPW Management

Gerald J. Giannone SPW Founder & Managing Editor
Roberta Griefer SPW Partner & SHOOT Publisher

SPW Publishing Skills

Professionally proficient skills in all areas of digital publishing, of motion picture related content, including text, images, and video.

Copy Editing

Database | Servers

Photoshop

InDesign | Illustrator

SEO

Email

HTML5

Video




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