The Collision of PR & Advertising

The SHOOT Publicity Wire (SPW) provides motion picture PR, marketing professionals, companies, talent and entrepreneurs a powerful, sophisticated yet economical, tool to communicate your story directly to hard-to-reach, influential, motion-picture industry decision-makers in filmmaking, television, commercials, web multimedia industries. Learn more

Direct To Marketplace Distribution

Reach the entertainment & advertising industries motion picture segments’ movers and shakers from Hollywood to Bollywood and from Madison Avenue to Cannes and beyond.

SHOOTonline

Media Alerts

SHOOT Dailies

Brand New(s)

SHOOT >e.dition

SHOOT Screenwork

SEO & SOCIAL & MOBILE

SHOOT Magazine

SPW guarantees direct access for your publicity release, using digital feeds, scripts, and opt-in ePubs, to connect with a highly targeted, powerful, hard-to-reach, global marketplace comprised of the decision-makers in the movie, TV, and commercial industries primarily in the United States & North America but also in key markets in South America, Europe, Africa, Asia, Australia, and the Middle East. Learn more

Judge Us By The Company We Keep

Some of the copyright owners of the over 14,000 publicity releases published, distributed, and managed by SPW from `The Industry Database of Record' SHOOTonline.com

The International Animated Film Society, ASIFA-Hollywood

The National Association of Broadcasters (NAB)

Make-Up Artists & Hair Stylists Guild (IATSE Local 706)

Association of Independent Commercial Producers

Academy of Motion Picture Arts and Sciences

PR Firms

On The Wire Now

News & video publicity releases just published @ SPW

Visit SPW Homepage @ SHOOTonline to learn more & view over 14,000 releases for ideas and register to post your next publicity release.

SPW NEWS RELEASES

Brand New Documentary “Inside Hollywood: Aliens, UFOs and the Quest for Disclosure” To Have World Premiere at Contact in the Desert
On June 2, from 10-11am, during the 2025 Contact in the Desert Conference, The Hollywood Disclosure Alliance (HDA) and its Chairman Dan Harary will present the world premiere of a brand new, one-hour documentary film entitled: INSIDE HOLLYWOOD: ALIENS, UFOS AND THE QUEST FOR DISCLOSURE. The presentation will take place ... read more
Source: SPW SPW ReleasesPublished on 2025-05-19
OddBeast Adds 3D Artist Alex Weber To Award-Winning Team
OddBeast continues to expand its creative team to meet the needs of a growing client roster. The award-winning motion design and production studio has hired talented 3D artist Alex Weber after working with him extensively on a freelance basis. Weber’s portfolio includes 3D projects for TaylorMade, Jack Daniel’s and Old ... read more
Source: SPW SPW ReleasesPublished on 2025-05-16
Stephen Arnold Music Creates Sonic Branding For Sports Programming on Gray Media
Stephen Arnold Music (SAM) created sonic branding and custom music for Gray Media’s newly launched slate of Atlanta Braves baseball games. The package includes an original score, featuring all live orchestration, providing Gray Media with a strong and distinct sonic identity as a sports broadcaster and distribution partner. The three-minute ... read more
Source: SPW SPW ReleasesPublished on 2025-05-13
Rising Commercial Production and Post Company Bella Adds Em Marie To Directorial Roster
Executive Producer David Perry and his colleagues from commercial production and post company Bella are proudly announcing the addition of NYC-based director Em Marie for representation across North America. Originally from Austin, Texas, Em’s unique perspective is shaped by the distinct spirit and culture of her home state, combined with ... read more
Source: SPW SPW ReleasesPublished on 2025-05-07
“The Good Wife” Star Archie Panjabi Boards ‘FLIGHT 182’ as EP, Calls It Her “Favorite Film of the Year”
Emmy®-winning actor Archie Panjabi (The Good Wife, Hijack) has joined the acclaimed live-action short FLIGHT 182 as an executive producer. The film has been nominated for Best Short Film at Sundar Prize Film Festival, awarded Best Short Honorable Mention at International South Asian Film Festival of Canada, and will head ... read more
Source: SPW SPW ReleasesPublished on 2025-05-01

SPW VIDEO RELEASES

Final Trailer | THE ACCOUNTANT 2 Starring Ben Affleck & Jon Bernthal
Christian Wolff (Ben Affleck) has a talent for solving complex problems. When an old acquaintance is murdered, leaving behind a cryptic message to “find the accountant,” Wolff is compelled to solve the case. Realizing more extreme measures are necessary, Wolff recruits his estranged and highly lethal brother, Brax (Jon Bernthal), ... read more
Source: SPW SPW Video ReleasesPublished on 2025-04-21
Toyota Gears Up for Car Season with Campaign Directed By Open Swim’s Marc André Debryune
Director Marc André Debruyne and Toyota teamed up to unveil “Olympic Drive.” The campaign features two spots showcasing Canadian Paralympic Sprinter Marissa Papaconstantinou and 2024 Summer Olympic Gold Medalist in Breaking, Phil Wizard. “We’re appoaching Fall model launches, so we wanted to celebrate our favorite, recent auto brand work,” says ... read more
Source: SPW SPW Video ReleasesPublished on 2025-03-12
Don’t Go There on an Airplane! Explore, Director Jeremy Pinckert, and Go RVing Release “Airplane Problems” Digital Commercial Production
Explore, director Jeremy Pinckert and Go RVing did not need to go far to gain inspiration for their latest commercial production. “Airplane Problems” was initially conceived as an audio-only campaign, but Go RVing’s SVP/CMO Karen Redfern asked Explore to adapt the script into a new, live-action commercial. Explore used their ... read more
Source: SPW SPW Video ReleasesPublished on 2025-03-05
Go RVing, Explore Commercial Productions and Director Jeremy Pinckert Don’t Go There In “Hotel Hassle.”
Commercial production company Explore and director Jeremy Pinckert went to a familiar well to pull inspiration for their latest production for Go RVing. “Hotel Hassle” was initially conceived as an audio-only campaign, but Go RVing’s SVP/CMO Karen Redfern asked Explore to adapt the script into a new, live-action commercial. The ... read more
Source: SPW SPW Video ReleasesPublished on 2025-03-04
Open Swim’s Director/Editor Bradley Ross Collaborates On Latest Campaign for StriVectin
Director/Editor Bradley Ross brings StriVectin’s legacy of clinically proven, scientifically formulated skincare to life in the brand’s latest campaign. In addition to directing the campaign, Ross oversaw the editing process through Open Swim’s post-production division, further highlighting StriVectin as a leader in skincare solutions for aging and changing skin. Ross ... read more
Source: SPW SPW Video ReleasesPublished on 2025-02-05

Services & Pricing

SPW News Release

$60.per release

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INCLUDES:

All SPW Distribution Channels
7 Gallery Images (652x400px)
Headline Image (400 x 400)
2 Video posts related to release
5 Site Tags
3 Public Contact Boxes (for client, media, etc)
Turnaround 3 hours or less
SPW Editor Review for quality assurance
SPW Revision Feature
Permalink & Alias URL (For SEO)
All social sharing & SPW full or abstract embed features
Public for 2 years; Members Only Forever
Impressions, Clicks, CTR analytics reporting

Interview Release

$195.per release

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INCLUDES:

10 Questions & Answers
Overview & "About" description
Contact Information
Suggested questions provided by SPW but not required
If recorded, transcription service provided (additional fee)
SPW Editor review for style and function.
All SPW Distribution Channels
7 Gallery Images (652x400px)
headshot Image (400 x 400)
2 Backgrounder Video posts related to release
SPW Revision Feature
Official SPW PDF for unlimited digital media kit promotional use
Permalink & Alias URL (For SEO)
All social sharing & SPW full or abstract embed features
Public for minimum 2 years; Members Only Forever
Impressions, Clicks, CTR analytics reporting

Valet Posting

$45.per release

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INCLUDES:

Set up registered member account
Receive release, images, video via email or other digital means.
Accepted release formats: doc, pdf, txt
PSD photos for best pro appearance and web readiness
Compile video file(s) for web readiness
Post provided release and images, and video (if any)
Insert embedded videos, iFrames, legal symbols, URLs (to open in new tabs), emails, etc.
Turnaround 3 hours or less
Review & Revision Before Publish
SPW Editor Review for quality assurance
SPW Revision Feature

SPW Video Release

$20.per release

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INCLUDES:

All SPW Distribution Channels
1 Thumbnail (500x400px)
1000 character Description
Credits List (required)
YouTube, Vimeo, or MPEG video file upload acceptable (free conversion to MPEG included)
SPW Editor Review for quality assurance
SPW Revision Feature
Permalink & Alias URL (For SEO)
All social sharing & SPW full or abstract embed features
Public for minimum 2+ years; Members Only Forever
Impressions, Clicks, CTR analytics reporting

SPW Management

Gerald J. Giannone SPW Founder & Managing Editor

Roberta Griefer SPW Partner & SHOOT Publisher

SPW Publishing Skills

Professionally proficient skills in all areas of digital publishing, of motion picture related content, including text, images, and video.

The Collision of PR & Advertising

Overview

Distribution

Companies

Services

Direct To Marketplace Distribution

SHOOTonline

Media Alerts

SHOOT Dailies

Brand New(s)

SHOOT >e.dition

SHOOT Screenwork

SEO & SOCIAL & MOBILE

SHOOT Magazine

Judge Us By The Company We Keep

PR Firms

On The Wire Now

Visit SPW Homepage @ SHOOTonline to learn more & view over 14,000 releases for ideas and register to post your next publicity release.

SPW NEWS RELEASES

SPW VIDEO RELEASES

Services & Pricing

SPW News Release

PURCHASE NOW

(Login required | Register)

Interview Release

PURCHASE NOW

(Login required | Register)

Valet Posting

PURCHASE NOW

(Login required | Register)

SPW Video Release

PURCHASE NOW

(Login required | Register)

SPW Management

SPW Publishing Skills

Copy Editing

Database | Servers

Photoshop

InDesign | Illustrator

SEO

Email

HTML5

Video