About

The Collision of PR & Advertising

The SHOOT Publicity Wire (SPW) provides motion picture PR, marketing professionals, companies, talent and entrepreneurs a powerful, sophisticated yet economical, tool to communicate your story directly to hard-to-reach, influential, motion-picture industry decision-makers in filmmaking, television, commercials, web multimedia industries. Learn more

Direct To Marketplace Distribution

Reach the entertainment & advertising industries motion picture segments’ movers and shakers from Hollywood to Bollywood and from Madison Avenue to Cannes and beyond.

SHOOTonline

Media Alerts

SHOOT Dailies

Brand New(s)

SHOOT >e.dition

SHOOT Screenwork

SEO & SOCIAL & MOBILE

SHOOT Magazine

SPW guarantees direct access for your publicity release, using digital feeds, scripts, and opt-in ePubs, to connect with a highly targeted, powerful, hard-to-reach, global marketplace comprised of the decision-makers in the movie, TV, and commercial industries primarily in the United States & North America but also in key markets in South America, Europe, Africa, Asia, Australia, and the Middle East. Learn more

Judge Us By The Company We Keep

Some of the copyright owners of the over 14,000 publicity releases published, distributed, and managed by SPW from `The Industry Database of Record' SHOOTonline.com

PR Firms

On The Wire Now

News & video publicity releases just published @ SPW

Visit SPW Homepage @ SHOOTonline to learn more & view over 14,000 releases for ideas and register to post your next publicity release.

SPW NEWS RELEASES

SPW VIDEO RELEASES

  • McDonald's + Karen X Cheng — Lunar New Year 2023
    Celebrate the Year of the Rabbit and Cat with McDonald’s and Karen X Cheng. Scan the QR code at the end to experience Lunar New Year in a whole new way. ... read more
    Source: SPW SPW Video ReleasesPublished on 2023-01-24
  • Gal Musette's music video, “Je vois le ciel”
    Los Angeles-based singer-songwriter Grace Freeman, aka Gal Musette's recently released music video for here a song “Je vois le ciel.” The song is inspired by French poet and screenwriter Jacques Prévert, the song pays homage to his style of “song poems.” The song was written by Gal Musette and ... read more
    Source: SPW SPW Video ReleasesPublished on 2023-01-06
  • Ponysaurus Brewing's “The Lieutenant Governor's Fund for the Fabulous”
    “The Lieutenant Governor’s Fund for the Fabulous” campaign was launched in response to a speech given by North Carolina Lieutenant Governor Mark Robinson in which he referred to LGBTQ+ people as “filth.” In a lighthearted, two-minute social media video, members of the LGBTQ+ community repeat ... read more
    Source: SPW SPW Video ReleasesPublished on 2023-01-05
  • Palacio de Hierro “Mitikah”
    Introducing the new Palacio de Hierro store in southern Mexico City, “Mitikah” - directed by Sebastián Caporelli - can best be described as a floral filmmaking fantasy combining history, timeless architecture, and the supernatural element of wolf symbolism. Of all land animals, the wolf is ... read more
    Source: SPW SPW Video ReleasesPublished on 2022-12-30
  • Palacio de Hierro “Christmas”
    Directed by Sebastian Caporelli, Palacio de Hierro “Christmas” is a breathtakingly magical spin through the Palacio that spans a nightlong journey inside a Christmas ornament and an ascent to a two-story carousel, as lighted instruments accompany what manages to be a very warm and tender ... read more
    Source: SPW SPW Video ReleasesPublished on 2022-12-30

Services & Pricing

SPW News Release

$60.per release

PURCHASE NOW

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INCLUDES:
  • All SPW Distribution Channels
  • 7 Gallery Images (652x400px)
  • Headline Image (400 x 400)
  • 2 Video posts related to release
  • 5 Site Tags
  • 3 Public Contact Boxes (for client, media, etc)
  • Turnaround 3 hours or less
  • SPW Editor Review for quality assurance
  • SPW Revision Feature
  • Permalink & Alias URL (For SEO)
  • All social sharing & SPW full or abstract embed features
  • Public for 2 years; Members Only Forever
  • Impressions, Clicks, CTR analytics reporting

Interview Release

$195.per release

PURCHASE NOW

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INCLUDES:
  • 10 Questions & Answers
  • Overview & "About" description
  • Contact Information
  • Suggested questions provided by SPW but not required
  • If recorded, transcription service provided (additional fee)
  • SPW Editor review for style and function.
  • All SPW Distribution Channels
  • 7 Gallery Images (652x400px)
  • headshot Image (400 x 400)
  • 2 Backgrounder Video posts related to release
  • SPW Revision Feature
  • Official SPW PDF for unlimited digital media kit promotional use
  • Permalink & Alias URL (For SEO)
  • All social sharing & SPW full or abstract embed features
  • Public for minimum 2 years; Members Only Forever
  • Impressions, Clicks, CTR analytics reporting

Valet Posting

$45.per release

PURCHASE NOW

(Login required | Register)
INCLUDES:
  • Set up registered member account
  • Receive release, images, video via email or other digital means.
  • Accepted release formats: doc, pdf, txt
  • PSD photos for best pro appearance and web readiness
  • Compile video file(s) for web readiness
  • Post provided release and images, and video (if any)
  • Insert embedded videos, iFrames, legal symbols, URLs (to open in new tabs), emails, etc.
  • Turnaround 3 hours or less
  • Review & Revision Before Publish
  • SPW Editor Review for quality assurance
  • SPW Revision Feature

SPW Video Release

$20.per release

PURCHASE NOW

(Login required | Register)
INCLUDES:
  • All SPW Distribution Channels
  • 1 Thumbnail (500x400px)
  • 1000 character Description
  • Credits List (required)
  • YouTube, Vimeo, or MPEG video file upload acceptable (free conversion to MPEG included)
  • SPW Editor Review for quality assurance
  • SPW Revision Feature
  • Permalink & Alias URL (For SEO)
  • All social sharing & SPW full or abstract embed features
  • Public for minimum 2+ years; Members Only Forever
  • Impressions, Clicks, CTR analytics reporting

SPW Management

Gerald J. Giannone SPW Founder & Managing Editor
Roberta Griefer SPW Partner & SHOOT Publisher

SPW Publishing Skills

Professionally proficient skills in all areas of digital publishing, of motion picture related content, including text, images, and video.

Copy Editing

Database | Servers

Photoshop

InDesign | Illustrator

SEO

Email

HTML5

Video