The Collision of PR & Advertising

The SHOOT Publicity Wire (SPW) provides motion picture PR, marketing professionals, companies, talent and entrepreneurs a powerful, sophisticated yet economical, tool to communicate your story directly to hard-to-reach, influential, motion-picture industry decision-makers in filmmaking, television, commercials, web multimedia industries. Learn more

Direct To Marketplace Distribution

Reach the entertainment & advertising industries motion picture segments’ movers and shakers from Hollywood to Bollywood and from Madison Avenue to Cannes and beyond.

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SHOOT Screenwork

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SPW guarantees direct access for your publicity release, using digital feeds, scripts, and opt-in ePubs, to connect with a highly targeted, powerful, hard-to-reach, global marketplace comprised of the decision-makers in the movie, TV, and commercial industries primarily in the United States & North America but also in key markets in South America, Europe, Africa, Asia, Australia, and the Middle East. Learn more

Judge Us By The Company We Keep

Some of the copyright owners of the over 14,000 publicity releases published, distributed, and managed by SPW from `The Industry Database of Record' SHOOTonline.com

The International Animated Film Society, ASIFA-Hollywood

The National Association of Broadcasters (NAB)

Make-Up Artists & Hair Stylists Guild (IATSE Local 706)

Association of Independent Commercial Producers

Academy of Motion Picture Arts and Sciences

PR Firms

On The Wire Now

News & video publicity releases just published @ SPW

Visit SPW Homepage @ SHOOTonline to learn more & view over 14,000 releases for ideas and register to post your next publicity release.

SPW NEWS RELEASES

Audiomotion Uses Vicon’s Mocap to Create an Ice-Free Skating Rink for ‘The Nutcracker and the Four Realms’
Oxford, UKIn Walt Disney Pictures’ latest holiday blockbuster, The Nutcracker and the Four Realms, filmmakers create a stunningly beautiful and romanticized version of Victorian London, complete with 19th-century families celebrating the holiday season. One scene of Christmas revelry includes ... read more
Source: SPW SPW ReleasesPublished on 2018-12-12
9 Scientific and Technical Achievements To Be Honored With Academy Awards
LOS ANGELES The Academy of Motion Picture Arts and Sciences announced today that nine scientific and technical achievements represented by 27 individual award recipients will be honored at its annual Scientific and Technical Awards Presentation on Saturday, February 9, 2019, at the Beverly Wilshire in ... read more
Source: SPW SPW ReleasesPublished on 2018-12-12
Creative Representation Firm Numodo Expands Client Base, Broadens Reach
NEW YORKAs the creative services industry changes, so too are the companies charged with developing their business opportunities. Recognizing these two emerging trends, Numodo, the six-year-old creative representation firm led by production and business development ... read more
Source: SPW SPW ReleasesPublished on 2018-12-12
Telestream Opens New East Coast Headquarters
Westwood, MATelestream, a leading provider of workflow automation, processing and quality monitoring and management solutions for the production and distribution of video, announced the opening of its new East Coast Headquarters in Westwood, Massachusetts. Located at 247 Station Drive, the 22,000 square ... read more
Source: SPW SPW ReleasesPublished on 2018-12-12
Producers Tim Headington And Theresa Steele Page Join Forces To Launch Production & Financing Company Ley Line Entertainment
LOS ANGELESProducers Tim Headington and Theresa Steele Page have teamed up to open Ley Line Entertainment, a content development, production, and financing company with projects spanning film, television, stage, and music. Over the years, the duo has been involved in all facets of the entertainment ... read more
Source: SPW SPW ReleasesPublished on 2018-12-12

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SPW VIDEO RELEASES

Acuity: An Auto Owner Picks a Disastrous Parking Spot
In Acuity's new digital ad, an auto owner picks a disastrous parking spot, but luckily they have an Acuity insurance expert to help! ... read more
Source: SPW SPW Video ReleasesPublished on 2018-12-11
Nissan “Accessorize It”
What makes a car cool? Making it your own. Director Tim Damon recently took to his proprietary stage20 car studio to show off the latest ways to accessorize your Altima for Nissan and agency Designory. ... read more
Source: SPW SPW Video ReleasesPublished on 2018-12-05
Sunglass Hut Times Square Digital Display
When the Walt Disney Company made plans to celebrate Mickey Mouse’s 90th birthday around the world, celebration campaign partner Sunglass Hut turned to leftchannel, the Columbus, Ohio-based motion graphics and animation studio, to create the experiential ... read more
Source: SPW SPW Video ReleasesPublished on 2018-11-30
#TheMostViciousCycle
Sound Lounge helped capture the horror of gun violence for the video The Most Vicious Cycle produced by the student organization March for Our Lives and New York ad agency McCann. The studio, aided by a Foley team from Alchemy Post Sound, created a dense and intricately choreographed ... read more
Source: SPW SPW Video ReleasesPublished on 2018-11-30
World of Dance Host Ricky Cole Welcomes Ccilu Contest Winner To LA
When he was announced as winner of the final round in Ccilu Footwear’s “liberate yourself & dance!” contest (Ccilu's sponsorship of the World of Dance Winners Circle always includes a contest or activation that rewards young dancers for expressing themselves), 14-year-old Jaryan Bague had no ... read more
Source: SPW SPW Video ReleasesPublished on 2018-11-30

Older posts

Services & Pricing

SPW News Release

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7 Gallery Images (652x400px)
Headline Image (400 x 400)
2 Video posts related to release
5 Site Tags
3 Public Contact Boxes (for client, media, etc)
Turnaround 3 hours or less
SPW Editor Review for quality assurance
SPW Revision Feature
Permalink & Alias URL (For SEO)
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Interview Release

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10 Questions & Answers
Overview & "About" description
Contact Information
Suggested questions provided by SPW but not required
If recorded, transcription service provided (additional fee)
SPW Editor review for style and function.
All SPW Distribution Channels
7 Gallery Images (652x400px)
headshot Image (400 x 400)
2 Backgrounder Video posts related to release
SPW Revision Feature
Official SPW PDF for unlimited digital media kit promotional use
Permalink & Alias URL (For SEO)
All social sharing & SPW full or abstract embed features
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Impressions, Clicks, CTR analytics reporting

Valet Posting

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Set up registered member account
Receive release, images, video via email or other digital means.
Accepted release formats: doc, pdf, txt
PSD photos for best pro appearance and web readiness
Compile video file(s) for web readiness
Post provided release and images, and video (if any)
Insert embedded videos, iFrames, legal symbols, URLs (to open in new tabs), emails, etc.
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Review & Revision Before Publish
SPW Editor Review for quality assurance
SPW Revision Feature

SPW Video Release

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All SPW Distribution Channels
1 Thumbnail (500x400px)
1000 character Description
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YouTube, Vimeo, or MPEG video file upload acceptable (free conversion to MPEG included)
SPW Editor Review for quality assurance
SPW Revision Feature
Permalink & Alias URL (For SEO)
All social sharing & SPW full or abstract embed features
Public for minimum 2+ years; Members Only Forever
Impressions, Clicks, CTR analytics reporting

SPW Management

Gerald J. Giannone SPW Founder & Managing Editor

Roberta Griefer SPW Partner & SHOOT Publisher

SPW Publishing Skills

Professionally proficient skills in all areas of digital publishing, of motion picture related content, including text, images, and video.

The Collision of PR & Advertising

Overview

Distribution

Companies

Services

Direct To Marketplace Distribution

SHOOTonline

Media Alerts

SHOOT Dailies

Brand New(s)

SHOOT >e.dition

SHOOT Screenwork

SEO & SOCIAL & MOBILE

SHOOT Magazine

Judge Us By The Company We Keep

PR Firms

On The Wire Now

Visit SPW Homepage @ SHOOTonline to learn more & view over 14,000 releases for ideas and register to post your next publicity release.

SPW NEWS RELEASES

SPW VIDEO RELEASES

Services & Pricing

SPW News Release

PURCHASE NOW

(Login required | Register)

Interview Release

PURCHASE NOW

(Login required | Register)

Valet Posting

PURCHASE NOW

(Login required | Register)

SPW Video Release

PURCHASE NOW

(Login required | Register)

SPW Management

SPW Publishing Skills

Copy Editing

Database | Servers

Photoshop

InDesign | Illustrator

SEO

Email

HTML5

Video