About

The Collision of PR & Advertising

The SHOOT Publicity Wire (SPW) provides motion picture PR, marketing professionals, companies, talent and entrepreneurs a powerful, sophisticated yet economical, tool to communicate your story directly to hard-to-reach, influential, motion-picture industry decision-makers in filmmaking, television, commercials, web multimedia industries. Learn more

Direct To Marketplace Distribution

Reach the entertainment & advertising industries motion picture segments’ movers and shakers from Hollywood to Bollywood and from Madison Avenue to Cannes and beyond.

SHOOTonline

Media Alerts

SHOOT Dailies

Brand New(s)

SHOOT >e.dition

SHOOT Screenwork

SEO & SOCIAL & MOBILE

SHOOT Magazine

SPW guarantees direct access for your publicity release, using digital feeds, scripts, and opt-in ePubs, to connect with a highly targeted, powerful, hard-to-reach, global marketplace comprised of the decision-makers in the movie, TV, and commercial industries primarily in the United States & North America but also in key markets in South America, Europe, Africa, Asia, Australia, and the Middle East. Learn more

Judge Us By The Company We Keep

Some of the copyright owners of the over 14,000 publicity releases published, distributed, and managed by SPW from `The Industry Database of Record' SHOOTonline.com

PR Firms

On The Wire Now

News & video publicity releases just published @ SPW

Visit SPW Homepage @ SHOOTonline to learn more & view over 14,000 releases for ideas and register to post your next publicity release.

SPW NEWS RELEASES

  • SuperHeroes Launches An AI Art School In Partnership With Lenovo
    Earned-first creative agency SuperHeroes is launching an online free-for-all ‘AI Art School’ in partnership with Lenovo. It will be hosted by Lenovo’s EDU Community, an educational hub where digital artists can share their processes and skills. The AI Art School is an expansion of the established Digital Street Art School platform launched in ... read more
    Source: SPW SPW ReleasesPublished on 2025-03-21
  • The Maya Angelou Immersive Experience
    The Dr. Maya Angelou Digital Museum: Caged Bird Legacy and CMG Worldwide announce partnership with Worldwide XR, VueXR, ElevenLabs and D.R.E.A.M.S. at FIU to create new AI/AR experiences honoring the life and legacy of CMG client Dr. Maya Angelou for Women’s History Month.  Four new AI/AR educational experiences celebrating Maya ... read more
    Source: SPW SPW ReleasesPublished on 2025-03-21
  • Cameron Gray Joins Camp Lucky as EP
    Creative production and post studio Camp Lucky has brought Cameron Gray on board as executive producer. Gray and Camp Lucky have enjoyed a successful collaboration on many projects over the years, and they are now making the relationship official. As EP, Gray will leverage his background in both broadcast production ... read more
    Source: SPW SPW ReleasesPublished on 2025-03-20
  • New York Festivals TV & Film Awards Unveils 2025 Shortlist
    New York Festivals Television and Film Awards announced the 2025 TV & Film Awards Shortlist. Riveting content created by global storytellers and filmmakers from six continents was thoughtfully and meticulously judged by the New York Festivals TV & Film Awards Grand Jury. The 2025 TV & Film Awards Shortlist includes ... read more
    Source: SPW SPW ReleasesPublished on 2025-03-19
  • ALIBI Music Named To Fast Company’s Annual List of the World’s Most Innovative Companies
    ALIBI Music has been named to Fast Company’s prestigious list of the World’s Most Innovative Companies for 2025, which shines a spotlight on businesses shaping industry and culture through their innovations. The royalty-free production music company and independent label is being recognized for supporting storytellers with creative, original and authentic ... read more
    Source: SPW SPW ReleasesPublished on 2025-03-19

SPW VIDEO RELEASES

Services & Pricing

SPW News Release

$60.per release

PURCHASE NOW

(Login required | Register)
INCLUDES:
  • All SPW Distribution Channels
  • 7 Gallery Images (652x400px)
  • Headline Image (400 x 400)
  • 2 Video posts related to release
  • 5 Site Tags
  • 3 Public Contact Boxes (for client, media, etc)
  • Turnaround 3 hours or less
  • SPW Editor Review for quality assurance
  • SPW Revision Feature
  • Permalink & Alias URL (For SEO)
  • All social sharing & SPW full or abstract embed features
  • Public for 2 years; Members Only Forever
  • Impressions, Clicks, CTR analytics reporting

Interview Release

$195.per release

PURCHASE NOW

(Login required | Register)
INCLUDES:
  • 10 Questions & Answers
  • Overview & "About" description
  • Contact Information
  • Suggested questions provided by SPW but not required
  • If recorded, transcription service provided (additional fee)
  • SPW Editor review for style and function.
  • All SPW Distribution Channels
  • 7 Gallery Images (652x400px)
  • headshot Image (400 x 400)
  • 2 Backgrounder Video posts related to release
  • SPW Revision Feature
  • Official SPW PDF for unlimited digital media kit promotional use
  • Permalink & Alias URL (For SEO)
  • All social sharing & SPW full or abstract embed features
  • Public for minimum 2 years; Members Only Forever
  • Impressions, Clicks, CTR analytics reporting

Valet Posting

$45.per release

PURCHASE NOW

(Login required | Register)
INCLUDES:
  • Set up registered member account
  • Receive release, images, video via email or other digital means.
  • Accepted release formats: doc, pdf, txt
  • PSD photos for best pro appearance and web readiness
  • Compile video file(s) for web readiness
  • Post provided release and images, and video (if any)
  • Insert embedded videos, iFrames, legal symbols, URLs (to open in new tabs), emails, etc.
  • Turnaround 3 hours or less
  • Review & Revision Before Publish
  • SPW Editor Review for quality assurance
  • SPW Revision Feature

SPW Video Release

$20.per release

PURCHASE NOW

(Login required | Register)
INCLUDES:
  • All SPW Distribution Channels
  • 1 Thumbnail (500x400px)
  • 1000 character Description
  • Credits List (required)
  • YouTube, Vimeo, or MPEG video file upload acceptable (free conversion to MPEG included)
  • SPW Editor Review for quality assurance
  • SPW Revision Feature
  • Permalink & Alias URL (For SEO)
  • All social sharing & SPW full or abstract embed features
  • Public for minimum 2+ years; Members Only Forever
  • Impressions, Clicks, CTR analytics reporting

SPW Management

Gerald J. Giannone SPW Founder & Managing Editor
Roberta Griefer SPW Partner & SHOOT Publisher

SPW Publishing Skills

Professionally proficient skills in all areas of digital publishing, of motion picture related content, including text, images, and video.

Copy Editing

Database | Servers

Photoshop

InDesign | Illustrator

SEO

Email

HTML5

Video