About

The Collision of PR & Advertising

The SHOOT Publicity Wire (SPW) provides motion picture PR, marketing professionals, companies, talent and entrepreneurs a powerful, sophisticated yet economical, tool to communicate your story directly to hard-to-reach, influential, motion-picture industry decision-makers in filmmaking, television, commercials, web multimedia industries. Learn more

Overview

Distribution

Companies

Services

Direct To Marketplace Distribution

Reach the entertainment & advertising industries motion picture segments’ movers and shakers from Hollywood to Bollywood and from Madison Avenue to Cannes and beyond.

SHOOTonline

Media Alerts

SHOOT Dailies

Brand New(s)

SHOOT >e.dition

SHOOT Screenwork

SEO & SOCIAL & MOBILE

SHOOT Magazine

SPW guarantees direct access for your publicity release, using digital feeds, scripts, and opt-in ePubs, to connect with a highly targeted, powerful, hard-to-reach, global marketplace comprised of the decision-makers in the movie, TV, and commercial industries primarily in the United States & North America but also in key markets in South America, Europe, Africa, Asia, Australia, and the Middle East. Learn more

Judge Us By The Company We Keep

Some of the copyright owners of the over 14,000 publicity releases published, distributed, and managed by SPW from `The Industry Database of Record' SHOOTonline.com

PR Firms

On The Wire Now

News & video publicity releases just published @ SPW

Visit SPW Homepage @ SHOOTonline to learn more & view over 14,000 releases for ideas and register to post your next publicity release.

SPW NEWS RELEASES

  • Doe-Anderson Launches New Carrier Campaign “For the World We Share”
    Doe-Anderson launches a bold new national brand campaign for Carrier Global Corporation – global leader in intelligent climate and energy solutions. The campaign, entitled “For the World We Share,” signals a new era of innovation and leadership for Carrier. It goes beyond product features to tell emotionally driven, human-centric stories ... read more
    Source: SPW SPW ReleasesPublished on 2025-06-26
  • Fix Audio In Seconds With New AI Models In Boris FX CrumplePop
    Boris FX CrumplePop uses advanced AI models to help busy content creators produce studio-quality audio on every project. The new 2025.5 release features a user-friendly overhaul of its standalone application. SoundApp, included with every CrumplePop purchase, is a fast, AI-driven workflow that simplifies audio cleanups and enhances vocal clarity. “CrumplePop’s ... read more
    Source: SPW SPW ReleasesPublished on 2025-06-26
  • DWA Presents Ultimate Events, July 2025 Edition (Hybrid Special)
    As our world continues to shapeshift, many world-famous gatherings are inviting us back in person, even as innovative online events continue to proliferate and offer unprecedented learning opportunities. In many cases, the online events offer direct access to global thought-leaders. Take a hard look this month’s list of Ultimate Events, ... read more
    Source: SPW SPW ReleasesPublished on 2025-06-25
  • Sound Lounge Wins AICP Post, AMP, and New York Festivals Advertising Awards For Tonal’s Outstanding Sound
    New York-based audio post-production studio Sound Lounge is proud to announce a trio of recent honors for its work on Future of Fitness, the acclaimed brand film for Tonal. The studio won Audio Mix: 60 and Under at the AICP Post Awards (where it was also shortlisted in the Over ... read more
    Source: SPW SPW ReleasesPublished on 2025-06-24
  • First-Ever Immersive Motion Picture Concert Experience: ‘La Pandora’s Box’ Sets Premiere For October 1st, 2025
    Nadeem Majdalany’s La Pandora’s Box™ is set to revolutionize the worlds of contemporary classical music and immersive entertainment when it debuts on October 1st, 2025. The illustrious premiere will take place at the historic Miracle Theater in Inglewood, CA, which first opened its doors in 1937. Created by multi-award winning ... read more
    Source: SPW SPW ReleasesPublished on 2025-06-18

SPW VIDEO RELEASES

  • Test001
    Description is any type of communication that aims to make vivid a place, object, person, group, or other physical entity. It is one of four rhetorical modes, along with exposition, argumentation, and narration. ... read more
    Source: SPW SPW Video ReleasesPublished on 2025-06-18
  • Test video 001
    [Video Description] Suggest brief summary about your video no more than a couple of paragraphs long. Clear, concise descriptions work best. Besides keeping your video’s description short and compelling, the description must be SEO friendly i.e. front load keywords that will find your target audience as the external teaser includes ... read more
    Source: SPW SPW Video ReleasesPublished on 2025-06-18
  • Editorial Board Provides Creative Post For Tecovas “True West”
    Tecovas’ latest brand spot, “True West,” is a fever dream seen through the eyes of a young kid peering out the window of a train. As he watches the shifting landscapes, characters, and passions of the West roll by, our young hero imagines himself in it. It reminds us that ... read more
    Source: SPW SPW Video ReleasesPublished on 2025-06-03
  • Test title
    Tecovas’ latest brand spot, “True West,” is a fever dream seen through the eyes of a young kid peering out the window of a train. As he watches the shifting landscapes, characters, and passions of the West roll by, our young hero imagines himself in it. It reminds us that ... read more
    Source: SPW SPW Video ReleasesPublished on 2025-06-03
  • Final Trailer | THE ACCOUNTANT 2 Starring Ben Affleck & Jon Bernthal
    Christian Wolff (Ben Affleck) has a talent for solving complex problems. When an old acquaintance is murdered, leaving behind a cryptic message to “find the accountant,” Wolff is compelled to solve the case. Realizing more extreme measures are necessary, Wolff recruits his estranged and highly lethal brother, Brax (Jon Bernthal), ... read more
    Source: SPW SPW Video ReleasesPublished on 2025-04-21

Services & Pricing

SPW News Release

$60.per release

PURCHASE NOW

(Login required | Register)
INCLUDES:
  • All SPW Distribution Channels
  • 7 Gallery Images (652x400px)
  • Headline Image (400 x 400)
  • 2 Video posts related to release
  • 5 Site Tags
  • 3 Public Contact Boxes (for client, media, etc)
  • Turnaround 3 hours or less
  • SPW Editor Review for quality assurance
  • SPW Revision Feature
  • Permalink & Alias URL (For SEO)
  • All social sharing & SPW full or abstract embed features
  • Public for 2 years; Members Only Forever
  • Impressions, Clicks, CTR analytics reporting

Interview Release

$195.per release

PURCHASE NOW

(Login required | Register)
INCLUDES:
  • 10 Questions & Answers
  • Overview & "About" description
  • Contact Information
  • Suggested questions provided by SPW but not required
  • If recorded, transcription service provided (additional fee)
  • SPW Editor review for style and function.
  • All SPW Distribution Channels
  • 7 Gallery Images (652x400px)
  • headshot Image (400 x 400)
  • 2 Backgrounder Video posts related to release
  • SPW Revision Feature
  • Official SPW PDF for unlimited digital media kit promotional use
  • Permalink & Alias URL (For SEO)
  • All social sharing & SPW full or abstract embed features
  • Public for minimum 2 years; Members Only Forever
  • Impressions, Clicks, CTR analytics reporting

Valet Posting

$45.per release

PURCHASE NOW

(Login required | Register)
INCLUDES:
  • Set up registered member account
  • Receive release, images, video via email or other digital means.
  • Accepted release formats: doc, pdf, txt
  • PSD photos for best pro appearance and web readiness
  • Compile video file(s) for web readiness
  • Post provided release and images, and video (if any)
  • Insert embedded videos, iFrames, legal symbols, URLs (to open in new tabs), emails, etc.
  • Turnaround 3 hours or less
  • Review & Revision Before Publish
  • SPW Editor Review for quality assurance
  • SPW Revision Feature

SPW Video Release

$20.per release

PURCHASE NOW

(Login required | Register)
INCLUDES:
  • All SPW Distribution Channels
  • 1 Thumbnail (500x400px)
  • 1000 character Description
  • Credits List (required)
  • YouTube, Vimeo, or MPEG video file upload acceptable (free conversion to MPEG included)
  • SPW Editor Review for quality assurance
  • SPW Revision Feature
  • Permalink & Alias URL (For SEO)
  • All social sharing & SPW full or abstract embed features
  • Public for minimum 2+ years; Members Only Forever
  • Impressions, Clicks, CTR analytics reporting

SPW Management

Gerald J. Giannone SPW Founder & Managing Editor
Roberta Griefer SPW Partner & SHOOT Publisher

SPW Publishing Skills

Professionally proficient skills in all areas of digital publishing, of motion picture related content, including text, images, and video.

Copy Editing

Database | Servers

Photoshop

InDesign | Illustrator

SEO

Email

HTML5

Video




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